Ambition calls the heart of South London its home and it is a celebration of the local community, musicians and culture as well as inviting artists from around the globe to get involved. It offers a mixture of performances and installations combining music and art with theatre, visual arts and many other types of live performance throughout the four day celebration.

In 2015 the festival is running between 23rd and 26th July and is funded by the local council, with curation and programmes provided by local promoters and art groups. The line up includes headliners Soul II Soul, Tinariwen, and Mad Professor as well as Tony Wright, Swing Zazou, The Tribe, Flash Mob Jazz, Lewis Floyd Henry, SwingPatrol, Whitestar, Farida Momtaz, Mashville, Mike Galsworthy, Kings Parade, Shareefa Energy, Black River Wild, You & Me, Under a banner, Ragz Cv, The Arhai, I & Ideal & Eyesis, Smitha, Jonas McCloud, Dubmarta, Lazy Habits, SIMMS, Too Many Ts, The Tailormade, Lucan Mills, Mee and the Band, Karl Phillips and the Midnight Ramblers, Movie, Ragz CV, Endurance Steel Orchestra, D-Kel, Little Blue Light, Grace Savage, Man Bites Dog, Suffice, Olly Reeves, Alternative Dubstep Orchestra, Leslie Lewis Walker, Noemie, Differential, Simon Scardanelli, Drumscapes, Natalie Shay, Jean Genie's Massive Hugs, Harry Houseago, Elephants & Castles, JamFam, Superman Revenge Squad, Aylmer the worm, Cassettes, Ivanmore, Brothers of Mother Shovel, Mark Bowler, Beans on Toast, Corky, Glenn Hodge Banned, Dandlemann, Gilli Bloodaxe, Stephen McGourty, Debbie Bond and the Tru Dats, Dave Sears, Unitary, Tom Janssen, Solar Wolf, Jenny Lockyer and many more.