Pavilion Festival is an 18+ dance music festival at Low Green, Ayr, with recent licensing paperwork describing attendances of more than 11,000 across two days.

The site sits on the town's seafront and runs as a festival village, with public and VIP bars, token booths, food vendors and merchandise stalls. Published information also lists a big wheel, portable phone charging and free nearby car parking.

The audience is an adult dance-music crowd, with Challenge 25 in operation and hologram photo ID required.