Sundown Festival Review

Festival Crowd Header
Sundown Festival 2012

A new name for a festival that is only in it's second year. The festival, which began only 12 months ago as Norfolk Specactular, was this year rebranded as Sundown Festival and took place at the Norfolk Showground on the edge of Norwich.

Held over two days Sundowns' line-up was made up of predominantly urban music acts, although the Saturday had much more of a pop music feel that undoubtably appealed to the overwhelmingly young/teenage audience.

The days acts included 2008 X factor semi-finalist Diana Vickers, Brit school graduate Katy B, girl group Stooshe, singer Pixie Lott, grime artist Wiley and, to head the days' line-up another former X factor contestant, Olly Murs. All these acts were actually very well received by the enthusiastic crowd, although the average age was very young and, certainly near the front, very much predominantly female.
 
As It was, the day went by with, for me, generally quite uninspiring acts doing their thing, although the crowd did thoroughly seem to enjoy themselves with Wiley and the very promising and local Ria Richie providing the best of the day.

Having a DJ on stage between acts definitely helped to keep the atmosphere alive and stop the usual drift away to the rest of the site during changeover and the large funfair that was there, which I personally never like to see at festivals and think distracts from the music.

Sunday, I feel presented a much more promising line-up and had a slightly more grown-up feel too that was made up of more urban acts.
Former Mercury and Brit award winner Ms Dynamite gave an enthusiastic performance which was followed by the talented and definitely up and coming Delilah.
 
Then the atmosphere really started to intensify with a very good performance from rapper Labrinth. Although surprisingly rather visually underwhelming his music certainly hit the mark, stirring the crowd and setting the evening up. Sub-Focus came next with quite an extravagant light show which would have been more impressive had it been later in the evening to show it off to it's true potential.

The real highlight of the weekend for everyone I think, including myself, was a really excellent DJ set from Radio Ones' Zane Lowe that stimulated the whole site and raised the tempo to real heights with a great mix of anthemic tunes that turned a run of the mill show ground site into what felt like a full on Ibiza nightclub.

By the time headliners Chase and Status came on-stage the Norfolk crowd was definitely up for a big finale. With a great light show and commanding presence the performance reeled of lots of their hits and concluded the weekend in real style.

Although, it maybe yet didn't feel like a true festival but more like two quite separate music days, with only a small percentage of the crowd camping on-site and maybe not helped by its rather bland show ground environment.

To conclude, it was a very successful event which will hopefully grow and develop further. It was on the whole, well organised and executed and I look forward to it's future development.

Published on 06 September 2012 by robmarrison

Recent News More news

  • Pixies to headline Bingley Weekender 2021

    Pixies confirmed as Bingley Weekender headliner alongside Primal Scream, Embrace and The Libertines.

  • Reading and Leeds 2021 Announcement

    Reading and Leeds Festivals announce today that a massive 6 headliners will perform in 2021 without any clashes as a second main stage is added to each site to accommodate an incredible line-up to mark the festival’s return

  • MADE Festival Confirms Return For 2021 With The Streets Headlining

    With a tongue-in-cheek ’365 Days Later’ video drop, the West Midlands’s biggest and best electronic music festival and celebration of street culture has confirmed it will return for summer 2021

  • We Are Not A Festival, a long weekend of luxury camping

    We Are Not A Festival​ has added a second weekend of luxury camping, after selling out the first weekend over 6-10th August. Campers get the chance to book their pitch 28th-31st August, for a bank holiday weekend​ at the stunning Pippingford Manor Park, Sussex

Upcoming Festivals Browse all

  • Rockaway Beach Festival (Bognor Regis)

    8 January - 11 January 2021

    Rockaway Beach Festival takes place at the Butlins resort in Bognor Regis across a long weekend in October. The Beach Festival is a brand new intimate indoor festival which is focused on breakthrough...

  • Great British Rock & Blues Festival

    15 January - 18 January 2021

    The Great British Rock and Blues Festival is one of many popular Big Weekend events hosted by Butlins. The Great British Rock and Blues Festival play host to recognisable names from the blues and rock...

  • Beat the Streets

    31 January 2021

    Beat The Streets os a one-day, multi-venue event put together by the music community in Nottingham with all money raised going to support homeless people in need.  The charity is Framework, a Not...