Hell Is For Heroes were a British post-hardcore band who formed in Camden, London, in September 2000. Will McGonagle and Joe Birch were previously in the band Symposium. After leaving their record label EMI in 2004 following the Payola scandal, they released their second album independently before signing a deal with Burning Heart Records, who subsequently re-released it in 2006. The band's third (self-titled) album was released in June 2007. September 2000 Hell is For Heroes formed January 2001 1st gig at the Half Moon, Putney March 2001 released debut EP ‘Sick Happy’ (the first demo) and toured with Biffy Clyro July 2001 signed record deal January 2002 recorded first album with Swedes Pelle & Eskil … on and off tours of the UK February 2003 released ‘The Neon Handshake’ March 2003 to January 2004 toured like dogs May 2004 recorded 2nd album in Sweden on their own label August 2004 released handmade CD single and free download ‘One Of Us’ through Captains Of Industry November 2004 filmed video for ‘Kamichi’ with friend and artist Tom McShane March 2005 released 2nd album ‘Transmit Disrupt’ in the UK on their own label September 2005 signed worldwide deal with Burning Heart Records The band continue to tour, often abroad, often briefly...This news broke to the dismay of many a Heroes fan on 25.10.2007: "Dear rock fans the forthcoming hop around the UK will be the last full length stint on the road before the reunion tour in 2037. HIFH are up for spending more time at home working on other projects and potentially a fourth album if it can beat the last effort. Plus 7 years in the van is a fair stretch by any standards. Just like the Beatles after Rubber Soul, its hallucinogenics and concept albums from here on. In the meantime, as usual, expect the unforgettable. Thank You, hellisforheroes" They finally gave it up in 2008, with a final goodbye post on their official website http://www.hellisforheroes.net posted in Jan 2009. They reformed in November 2012 to support Hundred reasons on their last tour dates.