Ticketmaster's 2025 State of Play report showcases the rise of festivals as family holidays, with Camp Bestival setting the standard. The report also highlights the importance of sustainability, social media, and the increasing presence of older audiences at festivals.
Camp Bestival Leads the Way
A new report by Ticketmaster reveals a shift towards festivals as the new family holiday, with Camp Bestival at the forefront.
Family-Focused Festivals
Camp Bestival has seen a 155 percent increase in attendance of young children, showing the trend of festivals becoming family events.
Parents Prefer Festivals
73 percent of parents believe festivals are better than traditional holidays for exposing children to new cultures.
Festival Trends
- 43 percent view festivals as a replacement for summer holidays
- One-third of Brits now attend festivals alone
- 66 percent of festivalgoers are over 35
The Shift Towards Festivals
Festivals are no longer just about music but also about shared experiences, sustainability, and cultural connections.
Published on 25 August 2025 by UKFG
